FREE EDUCATION

Love doing Ombre Powder Brows—on clients or yourself? What if your beauty obsession could actually become a business write-off? From training and tools to content and kits, smart PMU artists are turning their skills into legit tax-deductible businesses. In this blog, find out why Ombre Brows are 2025’s top trend—and how to turn your passion into profit (and write it off!). Let’s make your talent tax-smart.

Transform your home into a personal spa with easy-to-follow recipes for bath bombs, scrubs, massage oils, lip balms, candles, and more. This DIY Aromatherapy Blends guide walks you step-by-step through creating beautiful, all-natural bath, body, and home products using pure essential oils and simple ingredients. Whether you’re making gifts, treating yourself, or starting a small business, you’ll learn blending techniques, carrier oil benefits, safety tips, and even labeling g

How to Create Henna Tattoos – A Guide to Natural Body Art Henna tattoos are more than just temporary designs—they're a centuries-old tradition rooted in celebration, healing, and beauty. Whether you're creating intricate bridal mehndi or a simple DIY floral motif, learning how to work with Lawsonia inermis (the henna plant) opens the door to expressive, all-natural body art. From backyard ceremonies to self-care rituals, henna offers a safe and beautiful way to adorn your bod

Can you really write off your lash obsession? If you're practicing, filming tutorials, or building your client base—yes, you can! From lash kits to ring lights, smart beauty pros turn their love for lashes into legitimate business expenses. In this post, learn how to turn your personal lash game into a full-blown beauty business with real tax perks. Start lashing—and start writing it off the right way!

Tiny tattoos are more than a trend—they’re an art form that blends precision, creativity, and meaningful self-expression. From delicate florals to minimalist symbols and script, these fine-line tattoos are highly requested, quick to perform, and a natural extension of any PMU artist’s skill set.

Hair holds memory, emotion, and energy—and your chair can be a space for transformation. Sacred Strands is a free wellness-based course for stylists and barbers who want to bring deeper meaning to their work. Learn how to read energetic patterns in hair and offer grounding, intention-based rituals for clients navigating change, grief, or renewal. This isn’t haircutting—it’s healing through presence.

Need more than the basics? From one-on-one technique refreshers to help filming your video exam or setting up your new spa location, we offer personalized add-ons to support your success. Book extra sessions for feedback, guidance, or in-person setup—whatever you need to feel confident and ready to grow.

Doing your own nails at the salon? If you're snapping pics, filming tutorials, or showing off new techniques—those sparkly sets might just be a write-off. In this blog, we break down when doing your own nails counts as a legit business expense, what the CRA/IRS looks for, and how smart nail techs turn beauty into branding (and tax deductions). Stop guessing—start claiming like a pro.

Discover how to start your own spa or beauty business without needing a license. Beauty Without Borders is a free course that teaches you which services you can legally offer worldwide, how to register your business, get insured, and build a professional brand—on your own terms.

Dreaming of launching your beauty career—but need flexibility to learn on your terms? Whether you're in your salon, at home, or still in your pajamas, 24 Karat Beauty Academy makes it possible to master professional-level skills through our flexible online courses. With the option to book in-person one-on-one support (when you need it most), you get the best of both worlds. In this blog, we break down the real pros and cons of online beauty education, plus teach you a simple,

While spa facials are known for their relaxing effects, there’s far more happening beneath the surface. Each product used—from cleansers to serums—is designed with specific ingredients that work in harmony with the skin’s natural chemistry. In this blog, we break down every step of a professional facial and reveal the science behind what makes these treatments so effective. Whether you're a skincare enthusiast or a student at 24Karat Beauty Academy, smart skincare starts with

Unlock the science behind stunning healed results with Understanding PMU Pigment Composition & Chemistry—a free course designed to teach artists what’s really inside their pigment bottles. Learn how ingredient types, pH levels, solubility, and regulatory standards directly affect color stability, retention, and skin reactions. Whether you're troubleshooting faded brows, mixing custom tones, or choosing safer pigments, this course will give you the knowledge to work smarter—an

Are your clients' brows healing too ashy? Do your lip pigments sometimes fade too red or cool? If you’ve ever felt uncertain about how...

If you’re new to PMU and feeling overwhelmed by all the tools, terms, and techniques—start here. Our free mini-course, “Needles, Machines & Pigments,” gives you the clarity and confidence to understand your equipment, avoid beginner mistakes, and prepare for hands-on training. Whether you’re exploring a career in permanent makeup or prepping for your first certification, this free class is your perfect first step.

Ready to take your beauty and wellness career to the next level? The Train the Trainer series at 24Karat Beauty is designed for professionals who want to step into the role of educator. Start your journey with Foundations of Teaching: Designing Your Course for Success — a course that teaches you how to create powerful learning experiences, inspire future professionals, and build a new stream of success in your career.

Massage is more than just a relaxing treat — it’s a powerful form of healing that supports both body and mind.

Ready to elevate your skincare game in 2025? This year’s top trends are all about smart simplicity, natural ingredients, and high-tech tools

Want to grow your beauty or wellness business without spending money on ads? Word of mouth... most powerful way to attract clients

Ready to turn your nail art into a client-magnet? Whether you're a nail tech, esthetician, or spa professional, Instagram is one of the best

Cuticle care is the secret to strong, healthy nails — and you don’t need a trip to the salon to get them looking their best!